Coast Capital Savings
Venture Prize (2021)

The Coast Capital Savings Venture Prize competition celebrates innovative ideas and entrepreneurial pursuits from the Simon Fraser University community. The competition is open to early-stage business ventures founded by SFU students from undergraduate, graduate and professional programs (e.g MBA), as well as by staff, faculty, and recent alumni.

DELIVERABLES

Art Direction
Social Media Graphics
Content Strategy
Email Design
Web Design

BRIEF

Pivot and promote Capital Savings Venture Prize competition as a virtual event than an in-person event.

APPROACH

Tapping strongly into the fact that it will be the 10th annual Capital Savings Venture Prize competition by highlighting all archival events from the past. Designing appropriate assets for social media, email campaigns and website to bring awareness of the event. As a result, we were able to see an increase of 150% in both applicants and award ceremony attendance compared to 2020’s.